List of episodes
How To Calculate The Value Of Your Leads Overtime
October 31, 2017
My guest today is Keith Perhac, of DevelopYourMarketing.com and Segmetrics. Keith is a developer and marketer, and he is here to teach you how to calculate the value of your leads over the long-term. Focusing on lead val...
Website Personalization: What Is It And How To Get Started
November 07, 2017
This episode is all about website personalization: what it is, how it works, and how to get it started in your business today. My guest to discuss this and and his new website personalization tool is Brennan Dunn of Double Your Freelancing and RightMessage
Oli Gardner's Blunt Advice to Becoming a Great Marketer
November 21, 2017
This episode is a special Facebook Live interview with Oli Gardner, international marketing speaker and Co-Founder of Unbounce landing page software. Today we are talking about marketing bullshit and how to fight it together. Oli shares his experiences growing Unbounce, how he measures marketing success and his advice to become a better marketer...
What Motivates Human Behavior: 5 Drivers You Should Know About
November 14, 2017
My guest today is Susan Weinschenk, behavioral scientist, author, speaker, consultant and mentor. She is an expert in understanding, predicting and directing human behavior. Her books include How to Get People to Do Stuff,
How to Start a Marketing Agency (a Practical, No-Bull Guide)
December 12, 2017
My guest today is David Baker, author of The Business of Expertise and speaker, who has worked with 750+ firms and in house departments and is an expert on our topic today. David will share with us a practical, no bullshit guide to starting a marketing agency and wisely choosing you...