List of episodes
What to Expect in 2018: Future Guests & Improvements
January 02, 2018
This week we have another special edition episode of Everyone Hates Marketers. I am glad to share my future plans for the podcast including guests to be interviewed next and those already recorded that will be published soon. We’re also going to talk about what will change going forward, what won’t, and upcoming topics you will hear about. I am working on improving some aspects of this project and continue to appreciate all the feedback I receive. Don’t forget...
Online Advertising Is Dead; Long Live Traditional Advertising?
January 16, 2018
In this episode we are challenging the current model of online advertising and making a case for the traditional methods advertising. Bob Hoffman is my guest, author of the popular blog The Ad Contrarian and has been named one of the most influential advertising bloggers by Business Insider. He’s been the CEO of two independent agencies and has worked with major brands such as McDonalds, PepsiCo, Bank of America, Toyota, AT&T and many more. Today he will explai...
3 Steps to Write Copy That Converts with Joanna Wiebe
January 30, 2018
Today I’m talking to Joanna Wiebe, Co-Founder and Head of Growth for Airstory.co and the co-founder of CopyHackers.com. She is a master conversion copywriter who has worked with companies like Wistia, Buffer, Crazy Egg, Shopi...
How to Send Emails with 83%+ Open Rates (Not a Clickbait)
January 23, 2018
My guest this episode is master copywriter and email marketer André Chaperon. André will teach us his system to send emails that people are actually interested in, gain their trust, and raise email open rates. He has tips to improve your email marketing by segmenting people the right way, removing the wrong people from your list, and using autoresponders to send the right email at the right time. André owns
How to Blow Shit up and Make a Difference
February 06, 2018
My guest this episode is Cindy Gallop, a former advertiser who has worked for brands such as Coca-Cola, Ray-Ban and Polaroid. In 2009 she launched makelovenotporn.tv to make real world sex socially acceptable and shareable. If you are dissatisfied with your marketing 9-5 job, or want to transform your business, this is the episode for you. L...