List of episodes
What Motivates Human Behavior: 5 Drivers You Should Know About
November 14, 2017
My guest today is Susan Weinschenk, behavioral scientist, author, speaker, consultant and mentor. She is an expert in understanding, predicting and directing human behavior. Her books include How to Get People to Do Stuff,
How to Start a Marketing Agency (a Practical, No-Bull Guide)
December 12, 2017
My guest today is David Baker, author of The Business of Expertise and speaker, who has worked with 750+ firms and in house departments and is an expert on our topic today. David will share with us a practical, no bullshit guide to starting a marketing agency and wisely choosing you...
4 Vital Things To Do Before Marketing Your New Startup
December 05, 2017
Today I’m joined by my guest Nichole Elizabeth DeMeré, an esteemed SaaS consultant, customer service evangelist, writer and community moderator. Her work has been featured in leading industry media such as Hubspot, Moz, CopyHackers, Forbes, Canva and more. Nichole is going to walk us through the four things you need to do before you can start marketing your startup or new business. Founders tend to skip the basics o...
7 Steps To Launch Your First Outreach Marketing Campaign
November 28, 2017
My guest today is Kai Davis, founder of Double Your Ecommerce and Double Your Audience, host of the Make Money Online
How to Track the Right Metrics & KPIs Throughout Your Funnel
December 19, 2017
This episode I’m talking to Dan McGaw, former Head of Marketing at Kissmetrics behavioral analytics solution company. Dan is now the CMO of Effin Amazing, an analytics and growth consultancy company. Dan is an analytics expert and has consulted for companies such as Wistia, Contactually, CrowdRise, and many more.