How to Start a Marketing Agency (a Practical, No-Bull Guide)

December 12, 2017

My guest today is David Baker, author of The Business of Expertise and speaker, who has worked with 750+ firms and in house departments and is an expert on our topic today. David will share with us a practical, no bullshit guide to starting a marketing agency and wisely choosing your target market. He brings so many different ideas and approaches to this discussion that you will not want to miss it and his remarkable advice.

Topics Discussed in this Episode:

  • Why agencies are bad at marketing
  • How to start a marketing agency from scratch, a step-by-step guide
  • Communicating your strengths and weaknesses
  • Choosing a viable target market
  • Finding your first clients
  • Starting an agency while keeping your day job
  • David’s recommended resources


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